Swrve offers many ways to graph, list, visualize, and export the metrics that help you make money. There are a few KPIs that you should review daily to answer questions such as:

• How much money am I making?
• Am I gaining new customers?
• Are my users churning?

To view this information in Swrve, create a Trend Report with the following KPIs added:

• $ Revenue
• DAU (Daily Active Users)
• New Users

You can add your own annotations to track key app events. For more information, see Intro to analytics.

For more information about creating Trend Reports, see Trend Reports.