FAQs

How do I configure target audiences for daily recurring push campaigns?

Learn how to configure the target audience of your daily recurring push campaigns using event recency criteria in our new campaign workflow for push notifications. We’ve redesigned our campaign workflow to be more consistent and streamlined across all channels. As we move each channel to the new flow, you might wonder what’s changed between the Read More

How do I set up a resource A/B test to split up my user base?

Marketers can employ the A/B test Resources tool to split their user group in half (or thirds, quarters, and so forth), and use those segments in different campaigns. These steps will allow you to A/B test separate campaigns while ensuring that users are not being exposed to more than one. There are three main steps involved in splitting Read More

How do I target my audience using date user properties?

Target and track your audience based on the date and time of custom user properties with date-typed user properties. For example, target users who have an upcoming event, such as a flight or concert, or ask customers to leave a review a few days after an event, such as checking out of a hotel or Read More

How do I include emojis in my campaigns?

Swrve supports the use of emojis in all push notification and Conversations campaigns. Emojis in push notification campaigns Push notification campaigns include an emoji picker directly in the notification content editor. To add an emoji to your notification content, on the Content screen of the workflow, select the emoji  icon and use the emoji dialog box to Read More

Posted on May 8, 2020 by Shelly Wolfe
Comments Off on Roku

Roku

Swrve is a multi-channel customer engagement platform that provides hyper-targeting and hyper-personalization in real-time to automate relevant moments of interaction that acquire, retain and monetize customers. The Swrve native Roku SDK enables your app to use all of these features on the Roku OTT platform. This guide contains all the information you need to integrate Read More

How do I implement deeplinks in push notifications?

When creating push notifications in Swrve, the default action if a user engages with the push notification is to open the app. You can also configure the action to direct users to a specified URL or other location in the app—this is called deeplinking. For example, you might configure a push notification to direct the Read More

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