• Campaign reports

    • Swrve’s Campaign center has two options for viewing your campaign results. Use the available filters to customize your campaigns view, for example, by state or channel. High-level overview – In the Campaigns center, the campaign card displays high-level metrics for a campaign, such as audience and engagement. To expand the campaign summary card and view Read More


  • Campaign holdouts

    • Measure the value of your campaigns by comparing key metrics between users who are exposed to a campaign versus those who aren’t with Swrve’s campaign-level holdouts. Swrve provides you with two ways to measure the effectiveness and impact of your campaigns: Holdout experiments – Exclude a percentage of new users from receiving all campaigns and Read More


  • Downloading campaign reports

    • Build and download CSV files of your campaign reports and include any number of campaign types and states in your reports, for either a fixed or custom date range. To access the Download Campaign Reports screen, from the Campaigns center, select Download campaign csv . Creating CSV downloads To create a CSV file of your campaign Read More


  • Campaign holdout experiments

    • Measure the value of your campaigns by comparing key metrics between users who are exposed to new campaigns versus those who aren’t with Swrve’s app-level holdout experiments. Swrve provides you with two ways to measure the effectiveness and impact of your campaigns: Holdout experiments – Exclude a percentage of new users from receiving all campaigns Read More