• Background update

  • Update your app’s data or content when it’s running in the background with Swrve’s background update campaigns. Swrve’s background update campaigns use a silent notification to update your app content in the background and, if applicable, add a badge icon to notify the user about the app update. Background updates are available in our consolidated Read More


  • Embedded campaigns

  • Update your app’s native content or change part of the experience for a subset of users with Swrve’s embedded campaigns. Use Swrve’s embedded campaigns to create custom content in a text format and download that content to your app. The plain text format gives your app developer the power to build tailored, native experiences while Read More


  • In-app messages

  • Our redesigned, streamlined campaign workflow is now available for in-app messages! Create, customize, and deliver a localized, A/B tested in-app message to one or all of your platforms in a single campaign. Swrve’s streamlined campaign workflow gives you several options to create and manage your in-app message campaigns. It supports creating in-app messages using a Read More


  • Email and SMS campaign content

  • Add customized, channel-specific content with Swrve’s new campaign workflow. Swrve’s streamlined campaign workflow gives you several options to set up, customize, and manage your campaigns. The new campaign workflow is now available for all campaign types except Conversations and geo-triggered notifications. This article covers adding content to an email or SMS campaign. For information about adding Read More


  • Quick push notifications

  • Quickly create and send a push notification to a predefined audience across all your platforms with Swrve quick push notifications. Swrve’s streamlined campaign workflow supports creating push notification campaigns that you want to quickly send to a predefined audience. Use Swrve’s quick push notification campaigns to send breaking news-type notifications or new content updates. Some common Read More


  • Push via API

  • Trigger push notifications campaigns in Swrve using an external, third-party system event and send notifications to a single user with the Swrve Push API. Swrve’s streamlined campaign workflow supports creating push notification campaigns that are triggered via API. Use the redesigned message builder to include predefined content or include custom content when sending the API Read More